They say the customer is always right… and thousands of them have spoken, rating their home and motor insurers when it comes to customer service. Here we bring you the respective top 10 for 2019, according to Consumer Intelligence.

The data analytics firm surveys nearly 50,000 policyholders every year and releases separate lists for home and motor insurance. Below are the latest results, in alphabetical order:


  • Barclays
  • Direct Line
  • John Lewis Insurance
  • Lloyds Bank
  • LV=
  • Nationwide
  • NatWest
  • NFU Mutual
  • Saga
  • Santander


  • A-Plan
  • Aviva
  • Churchill
  • Co-op
  • Direct Line
  • LV=
  • M&S Bank
  • More Than
  • NFU Mutual
  • Saga

“Encouragingly, we’re seeing more and more brands improving their scores to bring them in to the top 10,” said Consumer Intelligence. “In home, we welcome newcomer LV= this year, and in motor we also saw one new addition: Saga.

“Four brands appear in the top 10 for both home and motor this year: Direct Line, LV=, NFU Mutual, and Saga.”

Drivers and householders rated their insurance providers based on the statement “I have always received good service from this company” on a scale of one to five.